Proud starts luxury project: Exclusive Residences in Phuket for 15 million THB!
Find out more about the introduction of the Residences at Intercontinental Phuket Resort, a luxurious project with 111 units.

Proud starts luxury project: Exclusive Residences in Phuket for 15 million THB!
On October 7, 2025, the Proud Real Estate Public Company Limited (Set: Proud) shows a pleasant increase in its share price, which climbed 5.88% to 1.08 THB per share. Despite the global uncertainties, the company has a trading volume of 1.49 million THB. The forecasts are listed: "We will achieve a new record performance this year," said Executive Director Mr. Pasu Liptapanlop. The transmission sales in the second half of 2025 also have the potential to exceed the first half of the year. The reason for this is the ongoing ownership broadcasts for the NUE District R9 and Vehha Hua projects, which together make up an impressive total value of 8.9 billion THB.
With the current order stock of 7.7 billion THB, Proud has big plans. By the end of 2025, this will probably fluctuate between 8 and 9 billion THB. So enough potential for sales that should increase by around 4 billion THB in the remaining year, which would significantly exceed the 3.77 billion THB already achieved in the first half of the year.
New developments and projects
A highlight in PROUD’s pipeline is the launch of “The Residences at InterContinental Phuket Resort”. The prestige project, which will be invested with over THB 2.5 billion (approximately USD 77 million), is the company's second branded residences project under the InterContinental brand. 111 exclusive residential units are planned on the impressive 3.5 rai area in Kamala Beach, near the InterContinental Phuket Resort. They range from one-bedroom apartments with 58 square meters to luxurious five-bedroom penthouses with 425 square meters.
The prices for these units start at 15 million THB and can be up to 130 million THB. Each unit is fully furnished with high -quality furniture. In addition, the project will rely on sustainable elements, including solar panels and an effective waste and water management system. The planned global fitness certification also aims to promote the well-being of the residents.
The starting signal for construction is in November 2025, with an expected completion in the third quarter of 2027. A VVIP launch event in the renowned Jim Thompson House will be announced for October 18.
Market development in Thailand
The market for residential real estate under trademark law is experiencing an unprecedented boom in Thailand. In 2024, the country in Asia leads with a market share of 23.3%, and the market values snap to a whopping $ 266 billion. Branded Residences, especially in Phuket and Bangkok, show growth of 11%annually. Phuket itself is the leading goal with 4,771 units in 26 projects.
The competition in the market becomes more intense, with increasing interest from abroad. According to experts, this will lead to a price and quality competition that will shape the industry sustainably.
In the middle of all these developments, Proud remains a creative pioneer and shows that you have a good knack for first -class real estate projects that not only delight the market, but also address future generations. The focus on sustainable development and luxurious lifestyles will certainly shape the image of Phuket in the coming years.
For further details you can Kaohoon International,, Thai PR and Nation Thailand read.