The Standard opens first beach club in Pattaya: paradise awaits!

The Standard opens first beach club in Pattaya: paradise awaits!

In Pattaya, Na Jomtien, the heart of a new hotel experience beat faster today because the hotel The Standard ceremoniously opened its doors. This hotel is not only the first of its kind in the popular chain, but also the first beach club hotel created for The Standard in the world. With its unique location on Na Jomtien Beach near Bangkok, it promises to be a real magnet for tourists and locals.

What is the charm of this new hotspot? Quite simply: the combination of private tranquility and a wealth of activities offered both indoors and outdoors. While water sports lovers can look forward to kayaking, snorkeling and surfing, guests can also lose themselves in the tranquility of the hotel's design. The gentle curves and soothing colors - predominantly green and orange - create a relaxing atmosphere, which is perfectly complemented by the central garden sculpture "Unity of the Double", a symbol of family and unity.

Diverse accommodation and gastronomy

The selection of rooms in the new hotel is impressive. For large families there are special Connect Rooms as well as the luxurious Deluxe One Bedroom Suite with sea views and private pool. The restaurant landscape sets new standards with a wide culinary offering: from Mexican restaurants and bars Esme, to the Surf Shack for water sports enthusiasts, to the seafood restaurant Seria, which is open all day. Cocktails and snacks await by the pool, while the Mmhmmm area caters specifically for adults with yoga classes and evening events.

Anyone who wants to do sports will also find numerous offers, including fitness and yoga courses as well as workshops. Here, sweaty action can turn into a relaxing break. Prices for one night start at 6,500 baht, a very competitive deal in the region.

Tourism in Thailand on the rise

The hotel opens at a time when Thailand has established itself as one of the world's leading tourist destinations. The tourism-friendly operator started back in the late 1950s and the figures show that the country has continued to develop. In December 2024, international tourists brought in over 172 billion Thai Baht. Statista reports that the tourism industry also contributes significantly to the creation of jobs and business opportunities for the local economy.

Pattaya, one of the most popular provinces alongside Bangkok, enjoys the advantage of increased demand. While Bangkok generated the lion's share of tourism revenue, interest in other regions, including Chiang Mai and Phuket, also grew, making Thailand a melting pot of cultural diversity and natural beauty.

Given these developments, this promises Default Pattaya not only a new holiday destination, but also a contribution to the further development of the country's thriving tourism sector. The combination of a well thought-out hotel concept and the fascination of Thailand as a holiday paradise seems to be a good recipe for future success.