Phuket is becoming the dream destination for European buyers and families!

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Phuket will become a sought-after destination for European buyers in 2025 thanks to its pristine beaches, culture and attractive property prices.

Phuket wird 2025 zum gefragten Ziel für europäische Käufer dank unberührter Strände, Kultur und attraktiven Immobilienpreisen.
Phuket will become a sought-after destination for European buyers in 2025 thanks to its pristine beaches, culture and attractive property prices.

Phuket is becoming the dream destination for European buyers and families!

Phuket, Thailand's largest island, is increasingly becoming a dream destination for European families, retirees and investors. The combination of untouched beaches, lively culture and the warm climate all year round is attracting more and more people to Thailand. Real estate prices on Phuket don't have to shy away from comparison with European coastal towns, as they are noticeably lower there. Increasingly, accessibility and housing offerings are being improved via direct flights from cities such as London, Frankfurt, Paris, Zurich, Vienna and beyond, making the island a visible hub for international buyers, reports boerse.de.

A major role is played by the Banyan Group, known for its luxurious Banyan Tree Hotels & Resorts and a major player in real estate development. Around a third of Banyan Group's property sales go to European buyers. Over 3,000 condominiums are already available at the internationally renowned Laguna Phuket, a 1,000-acre resort on Bang Tao Beach. This resort offers first-class infrastructure, numerous leisure options and a safe environment, making it particularly attractive for families and professionals.

Lifestyle and cost of living in Phuket

Phuket is the heart of the outdoor lifestyle. The island offers access to golf courses, marinas, international shopping centers and a diverse range of restaurants. There are also international schools and modern hospitals complemented by high-speed internet. The lifestyle on the island is relaxed and Thai hospitality can be felt everywhere.

The cost of living is another plus point. For example, the cost of living in Phuket is 50-70% cheaper than in major US cities. This helps make Phuket a comfortable home for expats and investment-minded buyers. In a recent analysis by nowphuket.com It is listed that monthly costs for a single household can range between ฿35,000 and ฿60,000, while a family of four needs around ฿90,000 to ฿150,000. This makes the island particularly attractive for people looking for a new home abroad.

Attractive real estate offers

Property on Phuket ranges from entry-level apartments to luxury residences. The Banyan Group is currently planning to create an additional 5,000 residential units over the next three to four years. Of course, rental price ranges vary, ranging from ฿12,000 to ฿150,000 or more for high-end properties depending on the area. In Laguna, for example, rent for a 3-room pool villa costs between ฿80,000 and ฿150,000.

The American buyer group is currently one of the fastest growing in Phuket and they benefit from a safe place to live with strong expat communities and excellent amenities. The infrastructure is also constantly being improved: over 80 direct flight connections to Phuket International Airport and a well-developed local infrastructure are further incentives.

Banyan Group has also been honored with 15 awards at the International Property Awards, making it the leader in Asia. All of this makes Phuket an increasingly popular global residential paradise. More and more people are discovering the benefits of this dream island, and it seems like this is just the beginning.